Tanzania is promoting itself as a secure and competitive destination for investment at the ongoing Intra-African Trade Fair (IATF) in Algiers, running from September 4–10, 2025.
The fair brings together investors and businesses from across Africa to explore trade and partnership opportunities.
The Fair Competition Commission (FCC) is at the forefront, educating participants on the regulatory framework that ensures a level playing field in Tanzania.
Ms. Roberta Feruzi, Head of Communication and Public Relations at FCC, said, “Our role is to ensure investors understand that Tanzania is a safe and fair market. We guide them on partnering with local firms or acquiring businesses directly, and we facilitate the entire process.”
She added, “Tanzania’s market is stable, transparent, and fair. Everyone has a chance to play by the rules and succeed.”
Deputy Secretary-General for Industry and Trade, Dr. Suleiman Serera, who led Tanzania’s delegation, emphasized the strategic importance of such exhibitions in boosting foreign direct investment.
He visited the Tanzanian pavilion with Tanzania’s Ambassador to Algeria, Amb. Iman Njalikai, engaging with potential investors and stakeholders to highlight the country’s investment opportunities.
Tanzania’s participation is coordinated with multiple government agencies, including the Tanzania National Environmental Management Council (NEMC), Tanzania Trade Development Authority (TANTRADE), Tanzania Medicines and Medical Devices Authority (TMDA), Tanzania Industrial Research and Standards Institute (TISEZA), Pesticides and Fertilizers Regulatory Authority (PURA), Tanzania Fisheries Services (TFS), and the Tanzania Investment Centre (ZIPA). Collectively, these institutions promote regulatory clarity, sectoral opportunities, and ease of investment.
The IATF provides a platform for Tanzanian businesses to access regional markets and connect with African investors.
By emphasizing regulatory stability, transparency, and facilitation, Tanzania aims to position itself as a reliable and competitive investment hub in Africa, while enabling equitable opportunities for both local and foreign enterprises.

