In a bold social media post published on May 16, Odemba accused an individual identified as Simon Fundikira, owner of Tanzania Modelling Agency, of preying on aspiring female models through manipulation, sexual harassment, and false promises of career advancement.
“I am deeply saddened by the growing number of complaints I’ve received from young models, describing disturbing acts of sexual abuse, deceit, and exploitation,” Odemba wrote. “The man behind this, known as Simon Fundikira, uses modeling dreams to lure and abuse women.”
Odemba stated that Fundikira allegedly exploits his modeling agency to recruit young women, under the pretense of offering them opportunities in beauty pageants, fashion events, and other modeling platforms. However, she claims many of these women end up being sexually harassed and manipulated into inappropriate encounters.
“I’ve remained silent for a long time, but I can no longer ignore the cries of these young women. The pain and the number of reports are unbearable,” she said.
Odemba, a veteran in the fashion industry with about 30 years of experience, has long been an advocate for women’s rights and mentorship in modeling. Her recent call to action has ignited a storm of reactions online, with many survivors and supporters rallying behind her message.
One model, Anneth Daniels, commented: “He’s the reason I quit modeling. He used to invite me for late-night meetings before offering any job. His agency should be shut down for misleading and harming young, talented girls.”
Another user, @the\_glamour\_tz, appealed directly to the government: “Many girls in Tanzania have suffered in silence. When you refuse his advances, he abuses you verbally and emotionally. This is unacceptable. We urge Hon. Doroth Gwajima, our Minister of Gender, to take urgent action.”
Odemba revealed that several victims have submitted voice recordings and other evidence documenting Fundikira’s alleged misconduct. She urged authorities to investigate thoroughly and enforce the law if any criminal behavior is confirmed.
“Our industry does not need predators; it needs protection, ethics, and empowerment,” she stressed. “Let’s save this industry and the dreams of so many disciplined and talented young girls.”
Her post has since gone viral, sparking widespread debate and a renewed call for regulation and accountability in Tanzania’s fashion and modeling sector.