Tanzania sees untapped export opportunities in Oman


By Alfred Zacharia

Tanzania has significant untapped export potential in Oman, particularly in agricultural and livestock products, according to data from the Tanzania Trade Development Authority (TanTrade) and the Tanzania Revenue Authority (TRA).

The data shows coffee, in its unroasted and non-decaffeinated form, has the highest export potential at $11,000, though actual exports reached $9,900, leaving $1,100 in untapped potential.

Semi-milled and wholly milled rice also presents a major opportunity, with a market potential of $1,700 but exports of only $930, leaving nearly $770 unexplored. 

Live goats have yet to enter the Omani market, with zero exports recorded despite a potential value of $1,400.

Other products, including maize and frozen sheep carcasses, show moderate underutilization, with untapped potential of $750 and $990 respectively.

The gaps reflect logistical, financial, and market access challenges, suggesting that targeted support, including access to credit and export facilitation, could help Tanzanian producers capitalize on these opportunities.

The data underscores the need for strategic interventions to unlock Tanzania’s export potential in the Gulf region.

TanTrade and TRA statistics indicate that addressing these constraints could strengthen bilateral trade with Oman and boost foreign exchange earnings.

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