Farmers have been encouraged to embrace modern agricultural technologies and mechanised farming practices to increase productivity, improve crop quality and enhance their competitiveness in both domestic and international markets.
Speaking to journalists during the ongoing Nanenane Agricultural Exhibition for the Eastern Zone in Morogoro, Mzuri Africa Chief Executive Officer Shabani Mgonja said technology remains a critical driver of agricultural transformation and commercialisation.
The exhibition has brought together agricultural stakeholders from Morogoro, Dar es Salaam, Coast and Tanga regions to showcase innovations aimed at improving efficiency across the farming value chain.
Mr Mgonja said Mzuri Africa’s technology is currently used in more than 50 countries worldwide, with Tanzania serving as the company’s African headquarters.
He noted that the technology was introduced to help farmers move beyond subsistence production and adopt a business-oriented approach to agriculture.
“Our objective is to change the perception that farmers must remain small-scale producers. With the right technology, they can expand production, improve efficiency and build profitable farming enterprises,” he said.
He argued that low productivity in many farming communities is often linked to limited adoption of modern tools and technologies, which restrict farmers’ ability to increase output and respond to growing market demand.
According to him, modern agricultural equipment enables farmers to cultivate larger areas within a shorter period, reduce production costs and improve yields, ultimately increasing their incomes.
Mr Mgonja said wider adoption of technology would also support efforts to modernise Tanzania’s agricultural sector by enabling farmers to produce crops that meet quality standards required in regional and global markets.
He urged farmers to view agriculture as a viable business opportunity and take advantage of emerging innovations that can improve productivity, strengthen food security and contribute to broader economic growth.