Tanzania has secured another major vote of confidence in its growing tourism industry after billionaire investor and owner of global luxury travel company Abercrombie and Kent, Mr. Manfred Lefebvre, pledged to expand investment in the country’s tourism sector.
Mr. Lefebvre made the commitment on Friday during talks with Tanzania’s Permanent Secretary in the Ministry of Natural Resources and Tourism, Hassan Abbasi, on the sidelines of an international tourism leaders’ meeting taking place aboard his luxury cruise ship sailing from Port Said to Alexandria.
The billionaire investor praised Tanzania for its steady progress in tourism development, saying the country is increasingly positioning itself as one of Africa’s leading travel destinations.
“Tanzania is among the African countries making impressive progress in tourism. The current leadership is clearly giving strong priority to the sector, especially under President Samia Suluhu Hassan,” said Mr. Lefebvre.
His remarks add to growing international recognition of Tanzania’s tourism promotion strategy, which has gained visibility through high-profile campaigns and increased international partnerships.
Mr. Lefebvre also recalled attending the launch of the documentary Tanzania The Royal Tour in New York City four years ago, describing the initiative as a key step in showcasing Tanzania’s attractions to the global market.
Abercrombie and Kent has already established a strong presence in Tanzania by bringing thousands of international tourists to the country each year. Through its subsidiary cruise operator, Crystal Cruises, the company’s luxury vessels regularly dock in Zanzibar, Kilwa and Dar es Salaam, helping to boost the country’s coastal and cultural tourism economy.
Speaking during the meeting, Dr. Abbasi reaffirmed the government’s commitment to working closely with international investors to further expand tourism and hospitality investments in Tanzania.
The latest pledge is expected to strengthen Tanzania’s efforts to attract more high-end tourists and increase foreign investment in one of the country’s fastest-growing economic sectors.
